The Resource Challenges and opportunities for change in food marketing to children and youth : Workshop summary, Heather Breiner, Lynn Parker, and Steve Olson, Rapporteurs ; Standing Committee on Childhood Obesity Prevention, Food and Nutrition Board, Institute of Medicine of the National Academies

Challenges and opportunities for change in food marketing to children and youth : Workshop summary, Heather Breiner, Lynn Parker, and Steve Olson, Rapporteurs ; Standing Committee on Childhood Obesity Prevention, Food and Nutrition Board, Institute of Medicine of the National Academies

Label
Challenges and opportunities for change in food marketing to children and youth : Workshop summary
Title
Challenges and opportunities for change in food marketing to children and youth
Title remainder
Workshop summary
Statement of responsibility
Heather Breiner, Lynn Parker, and Steve Olson, Rapporteurs ; Standing Committee on Childhood Obesity Prevention, Food and Nutrition Board, Institute of Medicine of the National Academies
Contributor
Editor
Issuing body
Subject
Language
eng
Cataloging source
YDXCP
Index
no index present
LC call number
HF5415.32
LC item number
.C435 2013
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • Breiner, Heather
  • Parker, Lynn
  • Olsen, Steven
  • Institute of Medicine (U.S.)
  • Institute of Medicine (U.S.)
  • National Academies Press (U.S.)
http://library.link/vocab/subjectName
  • Child consumers
  • Advertising and children
  • Advertising and youth
  • Target marketing
  • Food industry and trade
  • Obesity in children
Label
Challenges and opportunities for change in food marketing to children and youth : Workshop summary, Heather Breiner, Lynn Parker, and Steve Olson, Rapporteurs ; Standing Committee on Childhood Obesity Prevention, Food and Nutrition Board, Institute of Medicine of the National Academies
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 55-57)
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Healthy Food Marketing Initiatives in Retail Chains,
  • Progress to Date and Future Directions for the Children's Food and Beverage Advertising Initiative,
  • Changing Company-Wide Marketing Practices at The Walt Disney Company,
  • Monitoring and Evaluating Industry Innovations,
  • Parent-Led Communication Strategies,
  • Youth-Led Communication Strategies,
  • Lessons Learned from the truth® Antitobacco Campaign,
  • Legal and Policy Challenges and Opportunities,
  • International Developments,
  • Multiple Levels of Intervention,
  • Machine generated contents note:
  • Age Cutoff,
  • Media Literacy,
  • Looking Toward the Future,
  • A.
  • Workshop Agenda
  • B.
  • Workshop Participants
  • C.
  • Acronyms And Abbreviations
  • Purpose of the Workshop,
  • Themes of the Workshop,
  • Progress Toward Achieving the Recommendations of the IOM Report,
  • Overall Progress,
  • Integrated Marketing Communications,
  • Marketing to Adolescents,
  • Marketing Targeting Low-Income and Minority Communities,
Dimensions
23 cm
Extent
x, 76 pages
Isbn
9780309269537
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
  • (CaMWU)u2968284-01umb_inst
  • 2811069
  • (Sirsi) i9780309269537
  • (OCoLC)830368066
Label
Challenges and opportunities for change in food marketing to children and youth : Workshop summary, Heather Breiner, Lynn Parker, and Steve Olson, Rapporteurs ; Standing Committee on Childhood Obesity Prevention, Food and Nutrition Board, Institute of Medicine of the National Academies
Publication
Bibliography note
Includes bibliographical references (pages 55-57)
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Healthy Food Marketing Initiatives in Retail Chains,
  • Progress to Date and Future Directions for the Children's Food and Beverage Advertising Initiative,
  • Changing Company-Wide Marketing Practices at The Walt Disney Company,
  • Monitoring and Evaluating Industry Innovations,
  • Parent-Led Communication Strategies,
  • Youth-Led Communication Strategies,
  • Lessons Learned from the truth® Antitobacco Campaign,
  • Legal and Policy Challenges and Opportunities,
  • International Developments,
  • Multiple Levels of Intervention,
  • Machine generated contents note:
  • Age Cutoff,
  • Media Literacy,
  • Looking Toward the Future,
  • A.
  • Workshop Agenda
  • B.
  • Workshop Participants
  • C.
  • Acronyms And Abbreviations
  • Purpose of the Workshop,
  • Themes of the Workshop,
  • Progress Toward Achieving the Recommendations of the IOM Report,
  • Overall Progress,
  • Integrated Marketing Communications,
  • Marketing to Adolescents,
  • Marketing Targeting Low-Income and Minority Communities,
Dimensions
23 cm
Extent
x, 76 pages
Isbn
9780309269537
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
  • (CaMWU)u2968284-01umb_inst
  • 2811069
  • (Sirsi) i9780309269537
  • (OCoLC)830368066

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