The Resource Countering Counterfeit Trade : Illicit Market Insights, Best-Practice Strategies, and Management Toolbox, by Thorsten Staake, Elgar Fleisch, (electronic resource)

Countering Counterfeit Trade : Illicit Market Insights, Best-Practice Strategies, and Management Toolbox, by Thorsten Staake, Elgar Fleisch, (electronic resource)

Label
Countering Counterfeit Trade : Illicit Market Insights, Best-Practice Strategies, and Management Toolbox
Title
Countering Counterfeit Trade
Title remainder
Illicit Market Insights, Best-Practice Strategies, and Management Toolbox
Statement of responsibility
by Thorsten Staake, Elgar Fleisch
Creator
Contributor
Author
Author
Subject
Language
  • eng
  • eng
Summary
Counterfeit trade is a highly complex phenomenon. It is a ruthless crime as well as a smart knowledge-transfer strategy – and it is everything in between. Companies need a thorough understanding of the strategies of illicit actors, the role of the consumer, and the associated implications in order to develop successful brand- and product-protection measures. Providing this know-how is the key-objective of the book at hand. The authors present an unbiased, in-depth analysis of the supply- and demand-side of the illicit market, outline state-of-the-art brand- and product-protection strategies, and introduce a set of novel tools to support market monitoring, reaction, and prevention efforts. Furthermore, challenges with established product security technologies are highlighted and the benefits and hurdles when using Radio Frequency Identification (RFID) as protection technology are discussed. A major benefit of the book is the strong focus on assisting practitioners to deal with the challenges; another is the high standard of research that backs up the findings presented
http://library.link/vocab/creatorName
Staake, Thorsten
Dewey number
364.133
http://bibfra.me/vocab/relation/httpidlocgovvocabularyrelatorsaut
  • yGmYEoBoXIo
  • fBsLUCUyIf4
Language note
English
LC call number
TK5105.5-5105.9
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
Fleisch, Elgar.
http://library.link/vocab/subjectName
  • Computer Communication Networks
  • Engineering economy
  • Production management
  • Computer Communication Networks
  • Engineering Economics, Organization, Logistics, Marketing
  • Information Systems Applications (incl. Internet)
  • Operations Management
Label
Countering Counterfeit Trade : Illicit Market Insights, Best-Practice Strategies, and Management Toolbox, by Thorsten Staake, Elgar Fleisch, (electronic resource)
Instantiates
Publication
Note
Description based upon print version of record
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Content category
text
Content type code
txt
Contents
Knowing the Enemy – The Mechanisms of Counterfeit Trade -- An Introduction to Counterfeit Markets -- Understanding Counterfeit Supply -- Counterfeit Demand and the Role of the Consumer -- Countermeasures – Best Practices and Strategy Development -- Established Anti-counterfeiting Approaches – Best Practices -- Implementing Anti-counterfeiting Measures -- Management Tools – Towards a Fact-based Managerial Approach -- Determining the Market Share of Counterfeit Articles -- Implications for Affected Enterprises -- Product-protection Technologies -- Principles of Product Security Features -- The Potential of RFID for Brand- and Product-protection -- Managerial Guidelines and Conclusions -- Guidelines -- Concluding Remarks
Dimensions
unknown
Extent
1 online resource (243 p.)
Form of item
online
Isbn
9781281310101
Media category
computer
Media type code
c
Other control number
10.1007/978-3-540-76947-7
Specific material designation
remote
System control number
  • (CKB)1000000000440581
  • (EBL)371620
  • (OCoLC)828801275
  • (SSID)ssj0000769143
  • (PQKBManifestationID)12367333
  • (PQKBTitleCode)TC0000769143
  • (PQKBWorkID)10785899
  • (PQKB)10571054
  • (SSID)ssj0000131356
  • (PQKBManifestationID)11159925
  • (PQKBTitleCode)TC0000131356
  • (PQKBWorkID)10008599
  • (PQKB)10731891
  • (DE-He213)978-3-540-76947-7
  • (MiAaPQ)EBC371620
  • (EXLCZ)991000000000440581
Label
Countering Counterfeit Trade : Illicit Market Insights, Best-Practice Strategies, and Management Toolbox, by Thorsten Staake, Elgar Fleisch, (electronic resource)
Publication
Note
Description based upon print version of record
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Content category
text
Content type code
txt
Contents
Knowing the Enemy – The Mechanisms of Counterfeit Trade -- An Introduction to Counterfeit Markets -- Understanding Counterfeit Supply -- Counterfeit Demand and the Role of the Consumer -- Countermeasures – Best Practices and Strategy Development -- Established Anti-counterfeiting Approaches – Best Practices -- Implementing Anti-counterfeiting Measures -- Management Tools – Towards a Fact-based Managerial Approach -- Determining the Market Share of Counterfeit Articles -- Implications for Affected Enterprises -- Product-protection Technologies -- Principles of Product Security Features -- The Potential of RFID for Brand- and Product-protection -- Managerial Guidelines and Conclusions -- Guidelines -- Concluding Remarks
Dimensions
unknown
Extent
1 online resource (243 p.)
Form of item
online
Isbn
9781281310101
Media category
computer
Media type code
c
Other control number
10.1007/978-3-540-76947-7
Specific material designation
remote
System control number
  • (CKB)1000000000440581
  • (EBL)371620
  • (OCoLC)828801275
  • (SSID)ssj0000769143
  • (PQKBManifestationID)12367333
  • (PQKBTitleCode)TC0000769143
  • (PQKBWorkID)10785899
  • (PQKB)10571054
  • (SSID)ssj0000131356
  • (PQKBManifestationID)11159925
  • (PQKBTitleCode)TC0000131356
  • (PQKBWorkID)10008599
  • (PQKB)10731891
  • (DE-He213)978-3-540-76947-7
  • (MiAaPQ)EBC371620
  • (EXLCZ)991000000000440581

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