The Resource Cruise Business Development : Safety, Product Design and Human Capital, edited by Alexis Papathanassis, (electronic resource)

Cruise Business Development : Safety, Product Design and Human Capital, edited by Alexis Papathanassis, (electronic resource)

Label
Cruise Business Development : Safety, Product Design and Human Capital
Title
Cruise Business Development
Title remainder
Safety, Product Design and Human Capital
Statement of responsibility
edited by Alexis Papathanassis
Contributor
Editor
Editor
Subject
Language
eng
Summary
This book addresses innovation management and product development in the cruise tourism industry. It explains how experience management has evolved from a strictly company-level, product- or service-focused tactical task to an industry-wide strategic challenge, and analyses the role of intangible reputational aspects of cruise experiences, as well as peripheral components and stakeholders, as increasingly important factors for customer acquisition and retention. Safety and risk issues are a central theme, as well as the cruise sector’s environmental and socio-economic impacts. Lastly, the book considers the increasing size of cruise vessels and the accompanying standardisation of facilities and itineraries, in conjunction with the hybridisation of cruise passengers in connection with expanding the competitive boundaries and intensity of competition in the cruise sector. The book approaches these issues as more than a mere public relations campaign, recognising the fact that they have since become the very essence of strategic cruise business development
Dewey number
650
http://bibfra.me/vocab/relation/httpidlocgovvocabularyrelatorsedt
ODk2MDxKSFQ
LC call number
G149-180
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
Papathanassis, Alexis.
http://library.link/vocab/subjectName
  • Tourism
  • Marketing
  • Engineering economy
  • Personnel management
  • Business ethics
  • Service industries
  • Tourism Management
  • Marketing
  • Engineering Economics, Organization, Logistics, Marketing
  • Human Resource Management
  • Business Ethics
  • Services
Label
Cruise Business Development : Safety, Product Design and Human Capital, edited by Alexis Papathanassis, (electronic resource)
Instantiates
Publication
Note
Description based upon print version of record
Bibliography note
Includes bibliographical references at the end of each chapters and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Part I: Cruise Safety -- Part II: Cruise Design - Business Models, Destinations and Products -- Part III: Human Capital - Training, Education and Research
Dimensions
unknown
Edition
1st ed. 2016.
Extent
1 online resource (278 p.)
Form of item
online
Isbn
9783319273532
Media category
computer
Media MARC source
rdamedia
Media type code
c
Other control number
10.1007/978-3-319-27353-2
Specific material designation
remote
System control number
  • (CKB)3710000000649135
  • (EBL)4510542
  • (DE-He213)978-3-319-27353-2
  • (MiAaPQ)EBC4510542
  • (EXLCZ)993710000000649135
Label
Cruise Business Development : Safety, Product Design and Human Capital, edited by Alexis Papathanassis, (electronic resource)
Publication
Note
Description based upon print version of record
Bibliography note
Includes bibliographical references at the end of each chapters and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Part I: Cruise Safety -- Part II: Cruise Design - Business Models, Destinations and Products -- Part III: Human Capital - Training, Education and Research
Dimensions
unknown
Edition
1st ed. 2016.
Extent
1 online resource (278 p.)
Form of item
online
Isbn
9783319273532
Media category
computer
Media MARC source
rdamedia
Media type code
c
Other control number
10.1007/978-3-319-27353-2
Specific material designation
remote
System control number
  • (CKB)3710000000649135
  • (EBL)4510542
  • (DE-He213)978-3-319-27353-2
  • (MiAaPQ)EBC4510542
  • (EXLCZ)993710000000649135

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